Almost on a daily basis I have people reach out to me to discuss topics I’ve written about on this blog. Fabulous and fun interactions result (and I learn quite a bit) and the friends and acquaintances I’ve made — globally, I might add — has been a benefit that makes it all worthwhile. Comments? Many people that read here don’t feel compelled to leave them and instead email me directly while some are using the Skype message feature to send me an instant message.

Here’s the deal though: depending on the day or the post, I have an average of 935 unique visits and RSS feeds to/from this blog (some days it’s spiked to nearly 5,000 when the post has been a bit more provocative) and the free report Rise of the Participation Culture has enjoyed 6,500 unique visits to the Web version and close to 2,300 downloads of its PDF version in just three months…but for the most part I don’t know who any of you are!

On average 87% of my visitors are new ones (though my RSS feed list continues to grow by a dozen or so per week) while only 43% of these new visits come in via Google. I read my stats multiple times per day and find referral addresses that come in from corporate intranet sites (e.g., IBM, Microsoft, Apple, Adobe, Morgan Stanley, Proctor & Gamble, Oracle) and analyst groups (e.g., Gartner, IDG, Forrester) and I, of course, can’t get to the origination pages but I’m incredibly intrigued about who is behind the click to iConnectDots.com.

Virtually every client I have had and currently have came in due to my blog or that free report. So the ROI of my effort and energy is valid, but it’s the connection with people that is the fun part of writing these posts — as well as the intellectually stimulating portion by connecting with really smart people.

But I wonder every single day: who are you? Why are you reading this blog and what sparked your interest in reading it? Are the posts too long? Too cerebral? Not deep enough? Are there not enough naked pics? (Or any!?!). So send me an email at sborsch (at) gmail (dot) com or leave a comment below and let me know who you are…I’d love to connect.