Moneysaving Strategy: Save $100′s per Year with Skype

Skype_logo
After dozens of conversations about saving money with peers and colleagues who have home or small businesses negatively impacted by the global economic downturn, I always and immediately offer up strategies that I use which might benefit them also and here's one I use to save money and engage in much richer and more meaningful communications.

One of the most expensive fixed costs home or small businesses have is telephony. While many people have thrown out landlines in favor of their mobile phones, a colleague I met with last week told me she pays $50 per month for a landline ($600 per year) in her home office. She keeps it since mobile phone quality is so much lower and she knows using only her mobile phone isn't comfortable for her and annoys her clients as well.

This post isn't a commercial for Skype and, frankly, I have some fundamental concerns about their closed, proprietary codebase, but this Skype thingy is one, great telephony option that works seamlessly, is amazingly powerful and is really inexpensive.

I've been realizing, however, that all of my geeky friends and tech-savvy nerd acquaintances get it…but the majority of people who could benefit from Skype are either overwhelmed (and Skype's site is confusing) or intimated and nervous about replacing landline telephony with this techie solution.

Here's my story about using Skype and why you might find it a great strategy to save money and communicate better too:

  • Skype-to-Skype: Download the software for free and you can call anyone else with Skype (often 14M+ people are logged on at any given time) anywhere on earth for free AND if you each have a webcam, you can see each other in the video window if you so desire
  • SkypeOut: You can "pay-as-you-go" by depositing as little as $10 in your account and use these for "SkypeOut minutes" that you can use to call any landline or mobile phone anywhere on earth for 1-4 cents per minute. That said, I have a monthly subscription and pay Skype $3 per month for their unlimited calling plan in North America (again, to any landline or mobile phone)
  • SkypeIn: I love this feature since someone on a landline can call my SkypeIn phone number and my computer rings (or voicemail kicks in if the computer is turned off). When you have that $3 monthly subscription, you get $30 off the purchase of a 12-month online number or $6 off the purchase of a 3-month online number. Without a subscription, you pay $60 for a full year of an online number or $18 for the 3-month online number.

But it gets better….

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Will Social Media Analytics Create a New Media Paparazzi?

Paparazzi
Hollywood stars, sports celebrities, and even those with their 15 minutes of fame, are too frequently descended upon by the paparazzi as those people try to capture or record some sighting, try to get a rise out of someone that they can record, and look for that titillating response which will make what they've snagged salable to the National Enquirer or its online equivalent.

They're so hated by the stalked (specifically celebrities) that some European countries have laws about their conduct and there was even a movie made about these people that are the photography and video equivalent of spammers.

As I consult with clients who are trying to identify influencers and embark on campaigns to reach them — like many organizations are doing right now as they view social media "channels" as being cheap while still being hard to quantify and measure results within — I am already seeing the emergence of social media analytical tools (like those Lee Odden covered) which will make this process more efficient and bring with it major impact for any of my client's initiatives.

But…

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Exclusive!: Interview with Grammy Awards Sound Engineer

GrammySignificant chatter on Twitter about the horrible quality sound at tonight's Grammy Awards, and Connecting the Dots was able to capture famed Los Angeles radio personality, Carl Adams, getting this short interview (52 seconds) with the sound engineer responsible for the audio at tonight's 51st Grammy Awards:

Are you clueless about your online privacy?

Watched
Back in the day when the internet was born and I leapt on it as this cool new thing, I read everything I could get my hands on from computer scientists and other thought leaders at the time.

An area that was extensively explored in white papers and articles were the benefits of location and presence awareness and how profound it would be when both of these could be achieved.

In these early internet years, presence awareness has been relatively easy to deliver by application service providers — your 'presence', for example, is shown whenever you sign on to instant messaging, Skype, Facebook, Google apps, etc. — but location awareness has been really hard to do…until now when GPS is increasingly being built in to mobile phones and even digital cameras.

Much has been written about Google Latitude — yet another free service by Google that lets you see your friends' locations and status messages and share yours with them — and I know several people who immediately signed up without any thought of the security or privacy implications.

Yes, you can opt-out and hide your location from your friends (but maybe not from Google?), but most people I interact with, who've signed up for Latitude, are participating in numerous places online and leaving digital breadcrumbs all over the place, and now can be easily located.

While I understand the benefits of location connections with my friends and colleagues who are also big online users, I'm finding myself increasingly reluctant to participate in certain online venues. No one I know can possibly stay appraised of privacy or terms of service on offerings like these — especially since they can change both without notifying users — and organizations like Google and Facebook don't reveal their competitive advantages on data collection and use and thus you and I don't have a complete picture. For the most part, we're all pretty clueless about our online privacy.

Watch the short video below of Mike Arrington of TechCrunch quizzing Mark Zuckerberg of Facebook about mobile and privacy…and the humma-humma Zuckerberg does when it comes to clarity around this issue. If this doesn't give you pause, then just ignore this whole post and go about your business.

Misplaced Outrage for Wells Fargo

Wells
Now that we enjoy have access to 24 hour cable news channels, talk radio, blogs, online news, and a myriad of locations to get our news and information, it’s getting harder to connect the dots. As a consequence, I still turn to CNN, NBC News, The Wall Street Journal and The New York Times as trusted sources for my news.

Then NBC drops the ball.

Wells Fargo, with whom I’ve had my own issues which are now resolved, initially turned down the TARP money but, as TIME magazine said in this article, “Although Wells Fargo chairman Richard Kovacevich resisted, Paulson gave the bankers no choice“. 

Catching the first 15 minutes of NBC’s Today show this morning, I was quite surprised to view what was a highly unbalanced segment (embedded below) about the outrage over the “lavish” Las Vegas event that Wells Fargo was holding “with taxpayer money.”

Bullshit.

Look. I’m no fan of the bailout and certainly no cheerleader for Wells Fargo. In fact, I’m so stunned by the magnitude of our current economic mess, so clearly (like you) just along-for-the-ride and with nearly zero influence on any outcomes, that it’s difficult to live in a state of anger all the time, though I’d like to often.

But when NBC does a segment like this with no mention of the financial strength of Wells Fargo (one of the few surprisingly solvent banking institutions) and that this sort of corporate event has nothing to do with the bailout money,  I can’t sit idly by without calling it out.

NBC News needs to be bitch-slapped for simply fanning-the-flames of misplaced outrage and forgetting that — unlike most of us in the new media realm — they can afford to perform investigative journalism.

Are You Setting Your Online & Offline Priorities?

Dance
When I examine my own behaviors with the use of social media and online activity, I'm often struck by how immersed I need to be in order to gain Twitter "followers," keep my blog pageviews and RSS reader numbers high and, most importantly, to truly develop real or meaningful relationships that are augmented with all of this virtual stuff.

Lately I've been finding myself doing an "A" "B" comparison between time invested in anything online and time invested in my relationships. In some ways, I can't have it both ways and am working much harder at setting priorities.

This morning, I related this story about priority setting to a buddy about why I so strongly support his decision to skip a really cool and fun event this coming Friday evening, MinneDemo, in order to be there for events his kids are in that same night.

I was in a fraternity in college (Sigma Alpha Epsilon) and when my "brothers" and I entered the working world, a few guys started a
yearly golf outing at Madden's resort in Brainerd every May (Jim
Madden
was an SAE in the 1940's so the crew up there really helped us and we got special treatment
too).

A few of the guys were married and starting families, and we single ones used to give them crap since many often wouldn't attend the golf outing due to some "family
event" of one type or another. Then my daughter was born on the typical golf outing May weekend and *I*
became one of those guys torn between heading up to Madden's or
sticking around for my daughter's "birthday weekend". Fortunately I
could usually do both, but then….

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