Hollywood stars, sports celebrities, and even those with their 15 minutes of fame, are too frequently descended upon by the paparazzi as those people try to capture or record some sighting, try to get a rise out of someone that they can record, and look for that titillating response which will make what they've snagged salable to the National Enquirer or its online equivalent.
They're so hated by the stalked (specifically celebrities) that some European countries have laws about their conduct and there was even a movie made about these people that are the photography and video equivalent of spammers.
As I consult with clients who are trying to identify influencers and embark on campaigns to reach them — like many organizations are doing right now as they view social media "channels" as being cheap while still being hard to quantify and measure results within — I am already seeing the emergence of social media analytical tools (like those Lee Odden covered) which will make this process more efficient and bring with it major impact for any of my client's initiatives.
But…
Steve’s Social Stuff