Vlogging: Grassroots media continues to explode

I’ve had lots ‘o debates with people at work (and received a lot of teasing) about my trying to get people to understand the rapid acceleration in blogging and podcasting. You know what? Vlogging (or video blogging) is already accelerating almost as fast (and I frankly don’t care if people I interact with don’t get everything that is happening with grassroots media or don’t believe it).

Still, don’t take my word for the fact that this is happening…click on the links below and see for yourself what people are already doing and the volume of vlogs already online. Though most of the content below is clearly garage or basement quality, it will give you a sense of what people are doing with vlogging and the potential that exists. It reminds me of the cheesey quality of early works in the mid-Eighties created as a result of a phenomena called Desktop Publishing (DTP) that skeptics also didn’t believe would take off…and it has revolutionized the publishing world (early DTP works contained an explosion of fonts, bad design and worse layout…but people learned).

There is a convergence of factors which have collided enabling this to explode: enabling tools that are PC-based, web-based services to host and deliver the blogs, podcasts and vlogs (that are free or really cheap), and broadband adoption.

As I wrote about previously regarding the free media hosting site Ourmedia.org, about the tipping point with blogs and podcasts; and startups like Brightcove; much of the systemic enabling services are quickly getting in to place. With all the enabling tools out there like iMovie, Audioblog, inexpensive camcorders and digital cameras, and everything at our fingertips, we ain’t seen nothin’ yet.

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4 Comments

  1. Chris Koehn on April 30, 2005 at 11:35 am

    Hi, nice little article about videoblogging. I found your site via technorati. I’ll check in from time to time.

    See you around!



  2. annie on May 10, 2005 at 9:37 am

    Thanks for the link! Ignore the teasers, they won’t know what hit them in a couple years. 🙂



  3. Zadi on May 18, 2005 at 6:26 pm

    Thanks for the link Steve. I’ll check in every now and then!
    So, when are you going to start vlogging??? 🙂



  4. renegade on May 28, 2005 at 11:46 am

    the revolution will be digitized



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About Steve Borsch

Strategist. Learner. Idea Guy. Salesman. Connector of Dots. Friend. Husband & Dad. CEO. Janitor. More here.

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Podcasting hit the mainstream in July of 2005 when Apple added podcast show support within iTunes. I'd seen this coming so started podcasting in May of 2005 and kept going until August of 2007. Unfortunately was never 'discovered' by national broadcasters, but made a delightfully large number of connections with people all over the world because of these shows. Click here to view the archive of my podcast posts.