post

FAA: No Billboards in Space

Imagine looking up in the night sky and — instead of looking for the Big Dipper or thinking about a galaxy far, far away — you instead see a lit up advertisement for, say, Marlboro’s.

According to this Reuters article, the U.S. Federal Aviation Administration has proposed to amend its charter to allow them to enforce a law against “obtrusive” advertising up in space.

Don’t know how the United States can stop another country from launching rockets that would deploy orbiting advertisements over our country (maybe I’m just ignorant of actual international laws already in place to stop it). As soon as something is possible, there is always someone there to exploit it. Heck…just look at what it’s like when you’re in Disney World, a football game in an open-air stadium, or on a crowded Florida beach and planes trailing banners suddenly appear overhead.

<sarcasm> There’s a lot of perfectly good darkness every night just crying out to be filled with ads. </sarcasm>

About Steve Borsch

I'm CEO of Marketing Directions, Inc., a trend forecasting, consulting and publishing firm in Minnesota. Prior to that I was Vice President, Strategic Alliances at Lawson Software in St. Paul where I was responsible for all partnerships at this major vendor of enterprise resource planning software products and services. Read more about me here unless you're already weary of me telling you how incredible and awesome I am.

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.