Fall of 1983: Steve Jobs Introduces Macintosh to Us

Anya Major, the “woman with hammer” in Apple’s famous 1984 commercial launching the Macintosh

I saw Steve Jobs introduce the Mac to company sales personnel in Hawaii in 1983, the essence he’s brought to Apple is the subtlety and nuance of an approach to design and of quality to Apple, PIXAR and undoubtedly to his family and friends, and is a legacy that will endure forever.

The Mac, OS X, the tools, and everything else he has wrought have empowered people like me to create businesses (our core company publication is 21 years old thanks to my Mac SE/Laserwriter and Pagemaker) and continue to be able to deliver high value content and communications.

Bill Gates (Microsoft); Mitch Kapor (Lotus 1-2-3); Fred Gibbons (Software Publishing)

In honor of Steve Job’s letter today (explaining why he won’t be at Macworld) and in honor of tomorrow’s Macworld keynote by Phil Schiller, I bring you two videos from Steve’s intro of the Macintosh to the company in October November of 1983….and I was there!

This man’s vision has brought us so much and, I suspect, will bring us much more, starting tomorrow morning.

This was the faux “Dating Game” with Fred Gibbons, Mitch Kapor and Bill Gates. Many don’t remember Fred, CEO of Software Publishing, but the other two were an important duo supporting this new computer.

Posted in  

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

About Steve Borsch

Strategist. Learner. Idea Guy. Salesman. Connector of Dots. Friend. Husband & Dad. CEO. Janitor. More here.

Facebook | Twitter | LinkedIn

Posts by Category

Archives (2004 – Present)

Connecting the Dots Podcast

Podcasting hit the mainstream in July of 2005 when Apple added podcast show support within iTunes. I'd seen this coming so started podcasting in May of 2005 and kept going until August of 2007. Unfortunately was never 'discovered' by national broadcasters, but made a delightfully large number of connections with people all over the world because of these shows. Click here to view the archive of my podcast posts.