Want to Learn How to Anger Supportive Customers? Bury Offending Support-Community Posts and Then Don’t Help Them
In just eight months I’ve had three pair of the $250 (now $199) Bose Sleepbuds. The first pair ‘lost’ connection in the right sleepbud after a few months. I brought the complete product back to the Bose store in the Irvine Spectrum Center in Irvine, CA, and the staff not only didn’t bat-an-eye when I asked if I could exchange them, they glanced at each other and one of them immediately gave me a completely new shrink-wrapped complete product.
I was surprised but pleased. But that super-easy return made me immediately suspect that Bose knew they had a big problem with these sleepbuds and just gave away a new product to anyone who complained.
Two months later I had to do another exchange and get a second new pair and I’m now on my third pair of Bose Sleepbuds which are now unusable. Sigh…
So I joined the Bose Community to see if others had the problem and if there was something I’d not yet done to fix it (as a techie I know to run updates, reset, delete and redownload the mobile app, etc. which I’d already done … multiple times). Nothing would fix it.
Then I posted this as a new thread for discussion and to get some help:
As a techie I am overly careful with devices like my noise-masking sleepbuds (and case) while ensuring that they are clean, charged properly, updated immediately (e.g., case firmware), and otherwise handled with care. I adore what these sleepbuds do for my sleep, but have since learned that they only work for a couple of months.
So when, some months ago, my few-months-old sleepbuds saw that the right bud stopped charging fully. I brought the buds, case and all pieces to the Bose store in Irvine Spectrum Center (Irvine, CA). Told the guys what happened and they instantly returned it and gave me a new one! I was surprised, but quite pleased that they did that.
Less than two months later the exact same thing happened, this time with the left sleepbud. I updated the case firmware and both buds, and everything was fine for a week or so. Then it happened again with the right bud not charging. I took it back to the Irvine Bose store and you guess it … they replaced it *again*!
It’s now been six weeks or so and two days ago the left bud would only charge to 38%. It didn’t get me through the night, but was still workable as I could get to sleep. Did you guess that it now is only charging to 1%? Yep…so my third pair of sleepbuds have stopped working.
This is SO frustrating for a gift my wife gave me that cost her $300. It’s the only Bose product I’ve ever owned that I’ve not been consistently over-the-moon and also a product that lasted years.
I’ve read this community forum frequently trying to figure out what I might be doing wrong, but when I handle this device gently, keep it updated and clean and it still doesn’t perform, I can only surmise that it is just plain bad engineering.
If anyone from Bose is reading this and has any suggestions — and please don’t give me links to support docs since I’ve done EVERYTHING in all your troubleshooting guides — then I’m open to real solutions. Otherwise I guess I’ll take them back to the Bose store AGAIN and have them replace them for me so I can get another 6-8 weeks to find another, reliable solution.
So what did Bose do? One of their “community admins” (moderator) merged it with another thread that supposedly contained the solution … one that did not work for me so I still have an unreliable product.
They did NOT offer me any kind of personal response. There was no link to a post in the private message the “community admin” sent me. I tried to reply to it with a copy and paste of his message to me, but the HTML in it was refused and my 2nd attempt to message did not go through and resulted in an error message that I was “over my private message limit”. Holy shit this is poorly managed.
There is a “Phone Free” mode which seems to make the sleepbuds function … but I lose the alarm and other phone-connected functions (and the right sleepbud still disconnects) so that’s not a great solution.
So I think now my only course of action is to pack up my current sleepbuds and drive half an hour over to the Bose store to return them … this time to get our money back vs. exchanging them. My wife bought them for my December 2018 birthday and it’s been less than a year, so they definitely should refund us.
So Bose … if anyone bothers to read this post, you’ve got to step-up your game and learn how to perform customer support. I know this isn’t a huge sale at $250, but I’m about to go out and buy a sound bar for my expensive Sony 4K TV, and I will not be considering Bose because of this incident and how you handled it. Perhaps it’s time to bury your remaining sleepbud inventory in a landfill.
About Steve Borsch
Strategist. Learner. Idea Guy. Salesman. Connector of Dots. Friend. Husband & Dad. CEO. Janitor. More here.
Connecting the Dots Podcast
Podcasting hit the mainstream in July of 2005 when Apple added podcast show support within iTunes. I'd seen this coming so started podcasting in May of 2005 and kept going until August of 2007. Unfortunately was never 'discovered' by national broadcasters, but made a delightfully large number of connections with people all over the world because of these shows. Click here to view the archive of my podcast posts.
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